MAZDA
2024
ROLE
ANIMATION
CLIENT
To help Mazda spread holiday cheer in a memorable way, we created thousands of personalized animated cards—each featuring the driver's name, vehicle model, and distance traveled—delivered through a festive landing page.
Each audience segment will receive an email linking to a landing page.
On the landing page, a personalized poem with animated text and storybook-style illustrations will celebrate their Mazda journey. The poem will include their name, vehicle model, and travel distance. Journalists and retailers will receive tailored, non-individualized versions.